Essential Tips to Get Your Website Quickly Indexed in Google

Whenever we create a new website, our prime target is to get indexed by Google as soon as possible. Though there is no time guarantee as when your site will be indexed by the search engine, but there are certain steps that can help you to avoid the worst case scenario and get the search engines working for you. According to Google, crawling and indexing are processes that may take time and often rely on various factors. Predictions and guarantees cannot be made as when the URL will be indexed.

So, in this article, we will take up some factors that should be considered for quick indexing of your site in Google.

Understand what is indexing

Most of you may not be aware of the term indexing. In SEO, it refers to the search engines that keep a record of the web pages of your site. When the search engine bots starts to crawl your site based on index and no index meta tags, it continues to add pages with index tags. In simple words, it is the spider’s way of processing and gathering the data from the pages during its crawl, which helps to improve your search results. The spider notes the new changes and documents and adds them to the searchable index that Google maintains. Google’s algorithm goes to work and decides where to rank the page among all others based on the keywords.

Enter your URL on the Google’s URL submission page:

Once your new website or pages are created, you can visit Google’s Submit URL page and then type the URL in the box, check the captcha and hit the Submit Request button. But for this, you need to create an account on webmaster tools by using your Google account. Once it is done, you can wait for your website pages to get indexed on Google.

Create a sitemap of your site:

The next thing that you should consider is to create an XML file that stores all the links and the pages of your site so that it helps the crawlers of Google to quickly find your whole website. Whenever there are any updates or you create a blog on your site, include the link of the HTML site map on every page so that the search engine bot can index your site even if it starts from any corner of your site.

Use Google Search Console to track your site:

Google often recommends logging its Search Console once a month to check if there are any errors or dips in traffic. The site offers a variety of indexing-related tools and you will be able to confirm if Google is able to access your pages or not. You can even notify the search engine for a domain change or any changes in the address and even issue urgent blocks on your content that you want to take out off your site.

Use Robots.txt

In case you are not a developer or a coder, you might have seen a file, robots.txt in your domain files. This is a plain text file that resides in the root directory of your domain. It gives strict instruction to the spiders of the search engine about which pages they can crawl and index. When the spiders find a new domain or a file, they read the instructions before taking any action. So, your first step for your new site is to confirm that the site has a robots.txt file. This can be done by checking the FTP or by clicking on the File Manager via the CPanel.

Submit your site to blog directories:

This is another means of getting your site indexed very quickly on Google. Most blog directories allow submission of your site’s content for free. They also give links and traffic. Also ensure to create social media profiles and use sites like Facebook, Google+, LinkedIn, Twitter and etc. to create pages for your site and submit any new posts regularly on them.

Tips on Using Wholesale Shopping Bags As a Promotional Technique

Business promotion is all around us. While we may not notice it, it is effecting our choices almost all the time. This is because advertising is now associated with several minor things. You will find advertisements everywhere you look. Shopping bags, for example, commonly display business ads. Wholesale shopping bags are, in fact, a very popular way of marketing. This is because these are cheap and can allow people to be familiar with your business even if they do not convince them to buy your product. If you are a business owner who is using wholesale shopping bags as a promotion technique, here are some tips you can make use of.

For one, you must decide what you want to print on shopping bags. While this may seem obvious, it is not. It is actually something you need to think about. This is because there is a variety of options. For one, you can simply choose to print your logo. You can also, on the other hand, print the tag line of your business or include a very brief description. This decision needs to be made according to the nature of your business and the repute of your company. If your company is a very popular one, you can simply print your logo. If, however, you have recently entered the market, printing your logo will be futile since people will know nothing about your business. In this case, you should go for printing a punch line or a very brief description.

Another tip is to make sure that you pay attention to the physical appearance of the bags you are getting your logo printed on. This is important, since it can affect the way people will look at your ad. If, for example, you print large bags with intricate designs, no one will stop to look for your logo within the design. Therefore, you should make sure that you get a sample printed and check that the logo is easily visible. You must also determine the size and material of the wholesale shopping bags. For example, reusable bags will be kept for a longer time than usual ones.

Another tip is to conduct thorough research before choosing your buyer. While several deals are available, you should always go for buying shopping bags on wholesale prices. This is particularly beneficial if you are planning to buy in bulk amounts, since you will save a lot of money.

Instagram Marketing Tips for Your Business

Millions of people globally are now using Instagram. Instagram has made it easier to take pictures and share them with friends and many people enjoy doing this. Apart from networking, you can use Instagram in a more efficient way for marketing. Instagram is a great promotional tool you can use to promote your business online.

Tell the story using photos and videos

Photos are worth a thousand words and Instagram is all about pictures. If you are into Instagram for marketing purposes, then you ought to understand that random photos do not work. You need to post pictures of your product constantly. Posting pictures of your products is one of the best ways of increasing your brand awareness and boost sales of your products. The pictures do not necessarily need to be very professional. The key thing is having the pictures highlight the main features and functions of the goods you are promoting. The pictures should appeal vast audience on Instagram.

Videos too are important in Instagram marketing. You can create and share a video with your employees to promote the product at hand. You can also opt to do a live product review video and share it on Instagram. Pictures and videos are more appealing to many people than text files. Media files stand higher chances of going viral as people share them. They are also more memorable than text files. Create photos and videos that show your brand story and values. So images and videos are important if you want to improve your brand and sales.

Use quality media

To improve your visibility, you need to make and share high-quality photos and videos in your feeds. Where necessary, seek professional assistance or advice from a photographer. However, you can use a great camera to take sharp pictures. Try to get your images at best angles. Edit your photos for better results. Nowadays mobile phones are equipped with photo editing tools for this purpose. Instagram too has several photo editing tools. Apply this tools for your Instagram marketing purpose.

Connect with our followers

Maintaining contact with your customers is vital, particularly for developing business with a small market share. You can start by showing your clients that you are concerned about their feedback. You can achieve this by replying to their questions and comments. This will improve user-generated content and credibility as well as promote the visibility of your products and business. Your Instagram followers can significantly influence the success of your enterprise, and you should never underestimate them.

Use hashtags

Hashtags are relevant in Instagram marketing. You need to use them because Instagram users interact using hashtags. Hashtags allow users to make your contents searchable and are important if you want to increase your followers. Has tags like media can create a viral effect which is beneficial to your business. You can also take advantage of trending hashtags especially if the hashtags are related to your product. This is important because Instagram users can use hashtags to search for posts.

Use branded hashtag

You should include your business name in you hashtags. Use unique hashtags for a particular promotional campaign you run. Not only does this promote your campaign, but it also provides a unique hashtag for your clients to connect and share with other participants.

Have a friendly attitude to everyone

While carrying out your Instagram marketing, you need to understand that Instagram is a community composed of people with varied ideas, emotions, and background. Always be friendly to everyone and appreciate their time to connect with you on your page. Always ensure you listen to your clients.

Be active

Post at least once daily to keep things up to date and ensure your followers updated with the current happenings. You can experiment posting at varying times of the day to see which time your posts do best.

Consistency

Consistency is crucial in Instagram marketing. Be consistent in your postings and develop a theme that is prominent in your posts. Let your followers know what to expect from you.

Link your Instagram and Facebook accounts

Connect your Instagram and Facebook accounts to improve your marketing power. Nowadays, you can have an Instagram tab on your Facebook page. This allows you to share your Instagram posts to your Facebook followers if you have a fan page.

You can network with friends and the world via Instagram. Instagram can be used for marketing purposes. Instagram marketing can improve your brand’s visibility, increase sales, and consequently revenues. Consider the above mentioned Instagram marketing tips to achieve success.

Corporate Video Promotion Rising in Popularity

Corporate video promotion is one area which has grown in leaps and bounds in the last 3 years. This is mainly due to the availability of video portals such as YouTube which provide the facility to upload video to their web site. Some of the other popular video web portals include Metacafe, Vimeo, Metacafe and Dailymotion. The use of YouTube and other such video portals for creating business promotional videos has nearly tripled in the last couple of years.

Many companies have now invested in their own YouTube channel, this is where they can directly stream videos to customers and clients who have signed up to this service. Channels have become ever more popular with even the British Royal Family having their own channel.

There was a time when people used to log on to the internet simply to browse through pages and pages of text information. That was some 5 years back. With the takeover of YouTube by Google in the year 2006, things started changing dramatically and users started to shift towards video portals for information about an incident.

With the use of the internet for viewing multimedia content on the rise, business owners have been successfully promoting their products and services through videos uploaded into internet sites. One of the main reasons for the huge popularity of the video portals is that the user can actually feel the content by actually looking at the moving images on screen. In addition to the moving pictures, the videos have the ability to mix animation with live images. When the user sees such attractive videos, the curiosity quotient of the user is increased and the user wants to know more about the service provider.

When a business owner has decided to produce a video to promote their services and products, the first things they need to do is to look for experienced business promotional video producers. There are a lot of experienced video producers available and business owners can look for quality video producers by searching on the net and by reading user reviews in sites promoting video designers.

After video production has been completed, the business owners have to review the content created. One of the main things to review is the buffering rate. Buffering rate is the rate at which the videos are rendered over the internet web site. If the buffering rate is too slow, the users will lose interest in seeing the video. Thus within the first few seconds, users will decide whether to continue watching the video or quit. Another thing to check is the text and the font used to create those texts. Video text should be clearly visible to the user and easily readable.