How to Promote Your Children’s Book – 13 Tips to Make Your Book a Bestseller

Congratulations! You have published a children’s book. Now, comes the next and most important step- Promotion. Children are loyal readers but difficult to interest initially. This article includes sites for promotion of children’s and young adult books.

1) EzineArticles- This is a site where you can write articles on almost everything. Include the link to your book (buying page) and your site in the author SIG box to drive traffic. E how and other sites that are similar can also be considered a promotion tool.

2) Bookmarket- This is a page that advises you how to go about with promotion. John Kremer’s 1001 ways to promote you book is a great resource for all authors. Writer’s Digest’s Children’s writer’s and illustrator’s market provides a list of publishers and some advice on writing books.

3) Reviews- Reviews are a great way to promote your book. Send requests to all blogs and sites big or small for giveaways, reviews and interviews. It helps your book a lot.

4) Readings- Read your book in a local children’s library or donate one to a school. You can leave books in all the

places children go to.

5) Podcast and trailer- A trailer promotes a book well. A podcast is the solution for all those children who are too lazy to read.

6) Script- Usually, scriptwriting is considered completely different from a novel. Most famous books get made into movies and radio shows. However, you can use this move to promote your book in the first place. BBC and other broadcasters accept manuscripts. However, getting one accepted can be difficult. Many scriptwriting contests are also open for amateur writers. Children like watching television.

7) Testimonials- Testimonials by famous people can help your book.

8) Press release- This is a great way to get children to know that your book is out. This works better for books aimed at older audience. Announce the release of your book in s magazine or newspaper targeted at children. This may cost money. Another way could be becoming a writer for a children’s magazine or doing interviews to promote your book.

9) Flyers, posters etc.- These cost money to print but can be effective especially where children are concerned.

10) Advertising on websites- Advertising on websites that have content featured in your book or similar content will help boost sales. Advertising on television is the best way to capture kids’ attention but this is very expensive and kids may not like to see a book advertisement.

11) Be included in children’s book catalogues.

12) Awards- Website awards or literary awards can help boost book sales. This is again a difficult thing as literary awards have strict criteria for selection. Many librarians prefer to buy books that are award winners. This also gives the book more exposure.

13) Befriend librarians- A lot of children get into the habit of reading books available in their library. For kids below the age of twelve, their school library is their door to the world of books. Be sure to have your books stocked in local school libraries and even public ones. Children don’t have much spending capacity but if they try out one of your free books and like it, there are chances that they might buy others.

Usually, I would recommend social networking but it is futile if your books are aimed at kids below the age of twelve. Promote on teacher’s websites and student websites. Recommend it for any class read or book weeks. Try to influence the people and schools around you as much as possible. Websites are not very useful where kids are concerned because most of their internet viewing is censored. That’s why I don’t recommend e books for them either. YA audience are more open to e books and are more influenced by the internet. Also, while cost is very important it is not a very big role playing factor in children’s books when compared with books for adults.

All the best with marketing!

Why Businesses Should Hire SEO Services?

The Search Engine Optimization (SEO) is considered a very effective tool in website marketing. It plays a role in enhancing the page ranking of a website in terms of user search. In turn, it will increase website visitors and sales. As SEO becomes a popular approach to marketing, many SEO experts are innovating strategies for optimization of the web. With it, many businesses in the internet flourished. Big and small firms are making huge profits through the help of SEO technique executed by SEO specialists. Professionals bearing skills in

SEO is in-demand nowadays because of the increasing growth manifestations. This is why businesses should hire SEO services. Furthermore, one major reason why business companies are hiring SEO services is to forge a sturdy corporate identity via internet marketing. We can say that when website visibility is optimized, a website will appear in the first page of the SERP or Search Engine Result Page. The user or searcher’s tendency is to see and follow caches displayed in the first page when looking for information. Once site happens to rank higher, a link towards the company website will be in the first page. The SEO expert knows these.

In this contemporary time where your product and service competitors are founding their respective internet sites, it is very commendable to obtain the services of SEO specialists. Hereunder are additional benefits and the reasons why a site owner should hire SEO services:

• Business Marketing. Handling your website ranking can best be done by SEO professionals. They are well equipped with knowledge and expertise in planning to make good website ranking.

• Business Online Promotion Strategy. SEO experts can evaluate your standing and employ strategies and tips that will produce an effective website promotion.

• Committed and Dedicated SEO Services. Since it is their business and they are good in it, SEO companies will commit and devote their precious time and efforts to market and promote the website. The site’s progress will regularly be updated to website owners. In that, the essential details will be apprised to owners and you will fare well amidst stiff competitions.

The very coherent and effective researches undertaken by SEO experts will surely lead to higher ranking. Higher ranking will then eventually result to sales. Sales will make your company gain gargantuan sum of profits. And the aforementioned are the reasons why businesses should hire SEO services.

MySpace CPA Marketing Tips

Cost per action marketing is one of the most popular forms of marketing on the internet today. You have many programs that are willing to pay you just to refer people to their site. However, it’s kind of difficult to find networks out there that are willing to accept you as their affiliate. That is why you only need to join three specific networks; peerfly.com, neverblue.com and maxbounty.com. These are three of the best on the internet.

After you have been accepted by a CPA network out there, you now need to choose a program that will enable you to promote them freely without much restriction. Believe or not, there programs that hold you by the collar when it comes to allowing affiliates to promote their programs around the internet.

When it comes to online promoting, usually these programs don’t have any issues with you promoting them on MySpace. They might have a small problem when it comes to other social platforms such as Facebook or Twitter, but they generally don’t have much beef with MySpace.

None the less, it is always wise to check with the programs terms of use so you don’t do the wrong things and not know that you are doing something wrong. If you are going to promote on MySpace, you will need to take some time and utilize certain tools and take some measures in order for you to maximize on the platform.

The first thing you will need to do is get your account phone verified. This will get rid of all the captchas that you see when trying to add friends or send messages. You have to use a major carrier like AT&T, Verizon, etc. They will not accept any prepaid phones.

After verifying your number, you now need to use software that will enable you to add multiple friends at one time. One good resource is friend blaster pro. This is a wonderful tool to use. You can ask the software to find a particular group of people based on zip code, occupation, and even religious views. Once you find your criteria, you can just push a button and then watch the friends start coming in. The other beneficial feature of this software is the ability to add unlimited friends, or add a certain amount of friends on a daily basis.

This is basically all you need in order to maximize on MySpace. Once you add the amount of people you need in your friends list, you can then start referring people to the CPA programs you have joined. From my personal experience, it takes around ten thousand friends in order for you to really maximize your marketing efforts.

Build An Impressive Product Landing Page, Boost Conversion Rates

Today, eCommerce business is trending in the market and most of the people are showing great interest to shop online. Hence, depending on the buyers’ behaviour and demand, the number of online stores is also increasing in a remarkable way. However, to stand out from your competitors in today’s vying business market, you need to come up with such a Magento store that is not only impressive by its looks but feature-rich as well to skyrocket your business. Here, you are going to get a few effective Magento tips on how to build an impressive product landing page that will boost conversion rate. Read on and make your Magento store a grand success.

Use Visual Content

The secret to making a successful landing page is to use visual content or image that is worth almost 60,000 words at the right place. While using images on the landing page, try to follow the below-mentioned tips for a better result.

→ Use high-quality and unique images

→ Use large images

→ If possible, enable zooming

→ Use video content

→ If possible, use 3D images

Induce Customer Feelings

Well, textual content not only helps in building SEO strategy but also helps in describing the product and its benefits. Make content so interesting and informative that shoppers cannot leave that particular page without clicking on ‘add to your cart’ button!

Try to avoid lengthy description. Keep it short, simple yet interesting, try to use peppy tone!

Activate Wish List Feature

According to a research based on customer behaviour, even though they don’t have any plan to buy a product, they simply do surfing to check our different offers, different variations of a product.

Now, while surfing, if they like any item, they would love to save it for buying it later. Your job is to make this process of saving an item easier. Obviously, bookmark option is there. But, adding product to wish list is a lot easier and a no-brainer for them! Hence, enable it.

Leverage Customer Reviews

Let your visitors see what other shoppers think about your product (particularly, positive reviews from real shoppers). This is one of the usual customer behaviours to go through the client reviews before purchasing a product. Hence, do not miss this chance to showcase your products.

In the Magento store, go to admin panel to configure this customer review feature. For detailed ratings and review, Magento offers an extension as well.

Showcase Out-of-Stock Products

If any product is out-of-stock, let the customers view it. Let them know you care about them and hence, you would let know them when the product comes back in stock.

Thus, by offering them the subscription for back-in-stock notifications along with service for pre-ordering, you can build a trustworthy relationship with the customers. It will boost conversion rate and sales.

Offer Customers a Guarantee

When you add a guarantee and display it with the product on the page, shoppers get a reassurance. Such guarantee offers would help you to attract attention of more customers and to enhance your business sales figure.

How effective and impressive your site’s product landing page is, depending on this, you can transform many prospects into potential and regular customers. Follow the above-mentioned smart and simple tips and be an ace in the online business.